Fees, Transparency & Value: How Letting Agent Costs Actually Work
The three common service levels (and what’s actually included)
1) Let-Only (Tenant-Find)
Best for: experienced landlords who’ll self-manage after move-in.
Usually includes:
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Pricing advice, photos, listing on portals, tenant enquiries & viewings
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Offers negotiation, referencing, Right to Rent checks
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Tenancy agreement drafting & move-in documentation pack
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First rent and deposit collection, then handover to you
Typically not included: ongoing repairs, rent collection, inspections, compliance renewals.
2) Rent Collection (Let-Only +)
Best for: hands-on landlords who want payment handling and arrears chasing.
Adds to Let-Only:
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Monthly rent collection & statements
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Early arrears reminders and escalation
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Basic payment reconciliation
Usually not included: arranging repairs, inspections, compliance scheduling.
3) Fully Managed
Best for: landlords who want a lean, low-stress portfolio.
Adds to Rent Collection:
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Repairs & contractor management (with agreed spending limits)
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Mid-term inspections & reports
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Compliance diary (Gas, EICR, alarms, licences) & renewals
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Check-out, deposit adjudication, remarketing between tenancies
Often available as add-ons: inventory, professional photography, rent-guarantee, compliance audits, HMO advisory.
What drives the price?
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Scope & time: tenant-find is a sprint; full management is ongoing.
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Risk & compliance: agents carry operational risk (referencing, documentation, deposit handling).
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Local expertise: correct pricing and marketing reduce days-to-let—often worth more than the fee difference.
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Maintenance control: negotiated contractor rates, correct diagnosis, and “fix first visit” policies save real money.
Typical fee structures (illustrative)
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Let-Only: fixed fee (e.g., one week’s rent + VAT) or a % of annual rent.
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Rent Collection: small monthly % (e.g., 3–5% + VAT).
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Fully Managed: monthly % (e.g., 8–12% + VAT) with optional add-ons priced separately.
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Set-up/renewal fees: for marketing, AST drafting, compliance checks, and tenancy renewals where applicable.
Always check what’s included in each headline fee (photos, inventory, check-in/out, deposit registration, compliance pack, renewal negotiation). A lower % with lots of extras can cost more overall.
Where the value appears on your bottom line
1) Fewer void days
A correctly priced, well-presented listing with swift progression can shave 1–2 weeks off a re-let.
Example: £1,000 pcm rent → every week empty costs ~£230. If good marketing saves 10 days, that’s ~£330 saved—often exceeding the “fee difference” between service levels.
2) Stronger tenant fit
Robust referencing + clear tenancy terms = lower arrears risk and less churn. Even a 1% reduction in arrears across a year can outweigh a full-management uplift.
3) Controlled maintenance
Pre-approved spend limits, photo diagnostics and preferred rates keep costs predictable. Avoiding one unnecessary call-out (~£80–£120) or a mis-specified job can offset months of management fees.
4) Compliance protection
Missed Gas Safety or deposit deadlines can derail possession or trigger penalties. A managed compliance diary reduces those risks significantly.
How to compare agents in 5 questions
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What’s included at each level—and what costs extra? (Ask for a one-page matrix.)
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What’s your average days-to-let for similar properties in this area?
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How do you handle repairs? (Photos, diagnosis, SLAs, spend limits, contractor rates.)
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What’s your arrears process and typical recovery success?
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How will you keep me compliant? (Diary, reminders, certificates stored, licensing support.)
If the answers are vague, the service usually is too.
FAQs
Do I need fully managed?
If you live far away, are time-poor, or hold more than one property, fully managed usually pays for itself via fewer voids, tighter maintenance, and compliance admin handled.
Can I switch levels mid-tenancy?
Usually yes—e.g., start on Let-Only then bolt on Rent Collection/Management at renewal.
Are fees tax-deductible?
Management and letting fees are typically allowable expenses—speak to your accountant for personal advice.




